Port of Vancouver USA Celebrates Record Year for Subaru Vehicles in 2023
More than 98,000 Subaru vehicles moved through the Port of Vancouver USA in 2023, making it the highest-volume year since the relationship began in 1993.
Video available here.
It’s a record! In the three decade-long relationship between the Port of Vancouver USA and Subaru of America, Inc. (SOA), there’s never been a bigger year than 2023.
More than 98,000 Subaru BRZ, Crosstrek, Forester, Impreza, and Solterra and WRX vehicles were imported to North America through the port between January 1 and December 31, 2023, shattering the previous record-year of 91,000 cars in 2018.
“It makes us smile when passing a Subaru on the road because we know it likely came through the Port of Vancouver USA,” said port CEO Julianna Marler. “We’re thrilled to have set a record year with Subaru because of all the benefits this relationship brings to the Vancouver community and beyond, and we’re excited to help them succeed in the years ahead.”
Thanks to Subaru’s involvement, every vehicle delivered through the Port of Vancouver USA plays a role in supporting the local economy. Subaru’s investments to prepare vehicles for retail delivery support wages paid to local workers, which are subsequently reinvested in the Washington and Oregon region through those workers’ spending.
“Subaru is appreciative of our longstanding collaboration and the support that the Port of Vancouver USA has offered in order to continue working towards future success,” said Lisa Kline, Vice President, Vehicle Planning and Logistics at Subaru of America, Inc. “Knowing we can rely on such a dedicated business partner who also understands and shares in our community commitment is an important value.”
Vehicles traveling by ship from Japan are port discharged and processed by long-term business partners. Accessories are then installed, and each vehicle is inspected to ensure it meets Subaru’s quality standards. Once imported and processed, the vehicles are moved out of the port to destinations across the United States and Canada.
SOA currently leases approximately 40 acres from the port, where it has imported and processed vehicles since 1993. The Port of Vancouver USA is the largest gateway for Subaru vehicles in the United States.